


Learn How To Approach The HOTTEST WOMEN IN ANY LOCATION And Arrange Dates With Them. Seduce Women on the Street, in Art Galleries, Coffee Shops Even If You’re Not Good Looking, Super Charming or Very Funny. It DOESN’T MATTER if you are Overweight or Bald.
Hi it’s Eddie.
Me and Richard are now considered to be among the top dating coaches in the world. Our job is to teach men just like you how to get laid often with attractive women.
We have taught thousands of guys how to overcome their approach anxiety. We teach how to talk to any girl you want and ESCALATE YOUR INTERACTION TO SEX.
The methods we use have been tried and tested intensely by me and Richard, our pickup buddies and by hundreds of our students over 5 years of being in business, and 10 years of practicing seduction by ourselves. But we weren’t born gurus.
Me and Richard used to be pretty bad with women. We both had our unique paths to greatness – both of which you’re about to read.


An Effective System by Eddie Hitchens and Richard Hood from Street Attraction. Leading Dating Experts from London
Eddie’s Story
In 2005, just before my best friend introduced me to the world of pickup, I was a lonely 20 years old, and at that point in time I had a 3 year dry-spell.
I was in a crappy long distance ‘relationship’ with a girl that I hadn’t even kissed. My confidence level with women was at an all-time low.
I Was Very Insecure about My Acne, My Weight
and Totally Naive about Women
I was way too polite and afraid to be sexual around the opposite gender, always mindful of saying/doing anything that would put me out of favor.
As you can guess, my long distance relationship didn’t work out. She left me after a few months, but fortunately I wasn’t too devastated. I didn’t find her all that attractive and the relationship provided me with very little.
What I needed was a real girl next to me late at night, not an invisible friend on the other side of my phone screen.
Meanwhile I saw something curious happening to my best friend. Suddenly he was able to talk to women in bars and on the street.
At first he didn’t want to share his secrets, but then, he gave me a bunch of books and DVDs. I was skeptical about the whole seduction/pickup thing.
I Couldn’t Imagine that Any of The Techniques
Could Actually WORK IN REAL LIFE
But of course, being human, desperate and curious, I couldn’t help but watch the whole thing. I started thinking ‘Maybe it’s not all bullshit, right’?
After watching and listening to a whole DVD set of a famous PUA and reading ‘The Game’ by Neil Strauss… I was hooked. My journey into PUA began. I bought every book on seduction and pick up I could find, and consumed every single one.
The thought of not only taking control of my love life, but finally becoming that ‘cool’ player I had always wanted to become AND having massive amounts of sex with hot girls – it was all too much to resist.
First, I tried out some of the newly learned techniques on a cute girl in my social circle. We’ll call her Sarah – even though Sarah was single at the time, she made it clear that she wasn’t interested in me ‘romantically’. That time I got rejected, but I kept going, and learning pickup eventually paid off.
It took me a few weeks to regain my confidence, but I decided to approach a cute girl sitting on her own in Trafalgar Square.
I WAS SO NERVOUS that
I Immediately Apologised for Talking to Her
Needless to say, it didn’t go well.
It took another two months to actually get a girl to go on a date with me. And several more months to get an attractive girl in bed.
For the next year, I regularly went out to clubs and to the streets to pick up women. I also started hitting the gym, thanks to which I lost 20kgs of weight.
I consumed a monstrous amount of dating advice, books about women’s psychology and body language. But the most important thing was that I was constantly putting the new knowledge to use.
I tested every technique wherever I found attractive women. I can’t lie, I felt like a scientist.
After a year or so I was dating multiple women, something I had thought of as completely impossible before. I was more confident than I had ever been. I had more friends than I ever had before. I was having more sex than ever. And developed some awesome social skills on top of that. Funny thing – around that time, I’ve met Sarah again.
The icing on the cake came when I bumped into Sarah one Saturday evening, when she was out with her group of friends in central London. I hadn’t seen her for almost a year. She and her friends invited me to hang out with them.
Sarah was astonished to see how much I had changed, both physically and in attitude.
I could see straight away that
she liked the new and improved me….
Yeah, it got sexual rather quickly. Later that night I had her back in my apartment, fucking her brains out. The next morning she told me she was engaged.
I was stunned. Only a year earlier she wouldn’t even consider going on a date with me, when she was single, and now here she was about to get married, getting down and dirty with me!
That’s when I realised just how powerful this whole self-improvement thing was.





She Rejected Me a Year Ago Now She is in My Bed?




Richard’s Story
Socialising and maintaining relationships has always been something that I’ve struggled with. I was bullied in high school and never really had any friends until college. I was always quite shit when it came to girls, too.
Nervous, awkward, scared, shy, creepy – you name it. I’ve probably experienced it, I’ve probably done it.
When I was 16 or 17, at the beginning of college I fell in love with this girl. It kind of started off well, she was into me. But then I quickly started fucking things up. Too many phone calls, lots of texting and sending her essays. Very clingy, very needy.
She wasn’t even my girlfriend and we hadn’t even kissed.
This is how ridiculous I USED TO BE
I tried inviting her out on many occasions but to no effect, she was very flaky. I wasn’t the type of person she could respect.
Through blood and sweat, I got her out on one date. This was Valentine’s Day in 2007. I arrived at the station with flowers and a box of chocolates…
She was half an hour late. But I waited for her, like the good patient boy I was.
Finally she turns up and takes me to Starbucks. Notice that I said that SHE took me, because back then I didn’t know how to lead. After that, we end up on a bench in a park.
She Tells Me We Can’t Be Together…
She Said That I’m Too IMMATURE for her.
It broke my heart, but looking back, she was completely right – I was useless.
After that date I still thought I had a chance – probably wishful thinking more than anything.
I carried on pursuing her for the next 2 years. Couple of awkward phone calls, some desperate texts – eventually I creeped her out so much she blocked me from Facebook.
I got the message.
When I was younger I had opportunities with girls through my social circle, but I was definitely the king of fucking these opportunities up! If I had to compare myself to someone it would have to be Jim from “American Pie”, but much worse. The more needy and socially frustrated version.
Just like the movie: I even had a “Jim and Nadia” bedroom scene moment at my friend’s house party! Where I came super-fast, and things were over before they even began! That left a negative mark on me mentally.
This only worsened my anxiety towards women. It took me a while to bounce back from that one, and probably another reason why I didn’t lose my virginity until much later on.
Things that Happened Next,
Were Incredible to Me…
It all started changing when I was about 20. First, I saw my brother Tom constantly bringing new girls home. He was Eddie’s wingman back then and they would go out all the time. When he would tell me about pick-up, I’d respond negatively telling him that it was creepy and immature.
Eventually I started hanging out with Eddie – and that’s when I started learning more and more about women. I got some lays and I was hooked. Very quickly I realised that I loved approaching and talking to women.
Since then whenever I see an attractive woman I just go!
Anyone that games with me can attest to this. I approach so much. You might be speaking to me, you look away for a second, and I’m already in another place, speaking to another girl OR a group of girls.
I approach like I’m possessed. Once I get going there’s nothing stopping me. This is also something that you will learn from my videos. There’s nothing stopping you, apart from yourself! I will show you how you can talk to women wherever you see them. And here’s how.
Here’s Where Our Journeys Brought Us: A STEP BY STEP System for Getting a New Date Every Day
Me and Richard have been practicing and teaching game for years now, so we know exactly what works and what’s a waste of time. We know the sticking points of beginners and how to break through them quickly.
We’ve made pretty much all the mistakes one can make in pickup in order to master it. That being said, we’ve compiled the most powerful techniques that we know in a closed section on our website. It’s called:
Street Attraction VIP
Purchasing Street Attraction VIP (which is a one-time £20 payment for a lifetime access, by the way) gets you access to Full Infield Videos with Breakdowns.
The videos of our approaches that you can see eg. on our YouTube channel are just where we APPLY the correct techniques at the right time. If you’re interested in emulating the results we’ve received, you need to learn WHAT and WHEN to use a technique.
This is why we’ve created our video library, where we show you how to handle different situations (as seen in our infield videos) and what techniques do best – all of this to improve your enjoyment and take-home rate with women.
By the time you’ve watched, read and digested all of our content on our VIP section:
- You will know exactly what to do and say next time you’re walking down the street or sitting in a coffee shop, wanting to approach that stunner.
- You’ll know how to conquer approach anxiety, and start conversations with girls you’re interested in.
- You’ll know how to start a conversation that engages her, and develops into her ultimately being attracted to you.
A few other things that you will learn:
- How to instantly get into a good vibe for practicing game
- Dealing with shit tests
- How to interact with group and mixed sets
- Overcoming last minute resistance
- The mindset of a successful player and how it boosts your game
And much more!




I’ve Made It As Simple As:
Step 1
Approach Like This or like This
Step 2
Say This
Step 3
Get The Date Like This or Lead the Girl Home Like This
We will make you become THAT GUY she will fully respect for the way you attracted her.
We will show you our best examples of our interactions and explain what we did and why she reacted to it the way we intended. You will know how to replicate it yourself next time you talk to that hottie.
Even if you think you’re not ‘traditionally’ good looking (read: ugly), or overweight (like me) or bald (like Richard), you CAN still attract the girls you want – IF you follow this simple system.
You’ll be bypassing her logical mind (what she logically thinks she’s attracted to), and speaking directly to her emotional brain to ‘TURN HER ON’ at a primal level.
Instantly Boost Your Dating Life (And Learn The Secrets To Approaching Any Girl You Find Attractive)
The VIP Videos
Coffee Shop Pickup Same Day Lay
This video will shift your beliefs about women and sex. You see Richard approaching a woman in a coffee shop who is initially quite dismissive and disinterested.
His persistence and attitude eventually win her over and he is able to take her back to his place for a same day lay. Richard explains how he takes her from a coffee shop, seduces her and brings her home. Richard then gives you a tour of his house and shows you that you don’t need to live in a lush fancy mansion to have sex with hot women.
This video will teach you how to switch off a woman’s logical mind and get her emotional and ready for wild sex.
Non-Verbal Signs That She is Interested in You
You would be surprised how many signs woman will give you when she’s interested in you. This video will help you read them better.
I’m going to share with you one of my tricks that when you notice a girl doing you will instantly know that your approach will go well.
This video will give you nice toolkit for reading girl’s interest. Now you will be scanning girls for their attraction and using that knowledge for your advantage.
How to Kiss a Girl in an Art Gallery - Full Video With Breakdown
This video was seen by 750,000 people on YouTube. I decided to share with you the secrets of how I managed to make that encounter turn out the way it did. The YouTube video is just a recording of that encounter, but the VIP version contains the secret sauce of recreating a situation like the one in the video.
I approached a cute American girl in the National Gallery, and kissed her within few minutes of meeting her.
The stuff that you will learn here will show you how far you can push any interaction with a woman. When you follow instructions I give you, you will know how to bring out a girl’s adventurer’s side.
2 Set 2am Bus Stop Pickup & Seduction (Part 1)
It’s 2am on a cold Tuesday night in central London. The streets are dead. Richard spots two girls standing at the bus stop and we decide to approach.
This video shows how to approach women with your wingman. We also show quick escalation that leads to a kiss within minutes of meeting them.
We are starting to create a sense of adventure.
‘[…]on Tuesday nights everyone is single, and what happens on Tuesday night stays on Tuesday night.’ – Richard
At the end of this video you see Richard going for a kiss…
2 Set 2am Bus Stop Pickup & Seduction (Part 2)
After a kiss we talk for few more minutes, and decide to bounce the girls to a different location. Richard asks the girls to join us for one drink so we can relax a bit.
Ten more minutes of conversation, kissing and it seems like the girls are warmed up enough for us to take them home.
Here you will learn how to initiate a bounce and make girls follow your lead to your apartment.
How to Quickly Escalate to a Kiss
In this video you will see Richard approach two girls in the smoking section of a central London nightclub. His target hooks almost immediately.
Richard explains his technique and mindset of quickly isolating and escalating to the kiss. He also explains the common mistakes to avoid when dealing with a ‘yes’ girl.
Routine Pickup in Central London
See how Richard picks up a Polish makeup artist on a sunny afternoon in central London. Richard saw her from behind and liked her shape so he decides to approach.
Richard demonstrates how to get compliance from a girl. He gets her to take off her sunglasses so they can enjoy their conversation gazing into each other’s eyes. It ends with a routine number exchange.
Quickly Picking Up a Girl on Her Lunch Break
Richard picks up a girl in a rush on her lunch break. You will have various situations when you meet the girl and she will try to quickly brush you off.
Before Richard even finishes opening, she starts throwing shit tests at him. Very early on she asks if he wants her number. Many guys would go for it and eagerly take the number and let the girl go. Richard instead keeps her in the set for a bit longer in order to hook her properly before getting her number and leaving.
Basic Stripped Down Chill Game
This is an everyday situation. You see a girl in a store and you want to approach her.
Eddie breaks down his pickup of a 23 year old Italian girl in a book shop using a simple stripped down style of game.
Six Practical Steps for Approaching More Women
The real reason for men for not approaching is to protect their egos. Eddie explains how to get yourself to approach more women and how to change your mind frame to allow you to meet more women.
This video will also help you if you are afraid of rejection. You will learn how to get to the stage where you are not afraid of rejection, or you don’t feel bad after getting rejected.
Quick Sexualisation
This is a short interaction but shows just how quickly you can escalate with women. Richard goes in bold and direct.
He escalates both verbally and physically resulting in a kiss and an arrangement to meet later for sex.
Sign up for Street Attraction VIP now!
Sign up to our VIP section now and boost your PUA learning curve! Most of the conventional ‘wisdom’ about relationships and women is damaging to your sex life. This content will help you unlearn the common mistakes so that you can pull hotter women more often and have relationships on your own terms.
By becoming a Street Attraction VIP you’ll receive instant UNLIMITED ACCESS to all of our online content. You can watch all of the interactions and detailed breakdowns of what works and why.
Lifetime access to our VIP section is gained through a one-time payment of £20.